According to VentureBeat Adobe, Google and Yahoo are about to make it easier to have rich multimedia websites in the Flash file format (SWF)
Previously, search engines only indexed the “static” text and links on a site, falling far short of capturing all the content.
“It’s like reading the index of a book, rather than the book itself,” says Justin Everett-Church, a senior product manager for Flash.
Google made the announcement on their official blog noting they had developed a new algorithm for indexing textual content in Flash files of all kinds, from Flash menus, buttons and banners, to self-contained Flash websites.
The result is that Web designers can expect improved visibility of their published Flash content, and can expect to see better search results and snippets. There's more info on the Webmaster Central blog about the Searchable SWF integration.